BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//SFBig - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:SFBig
X-ORIGINAL-URL:https://sfbig.org
X-WR-CALDESC:Events for SFBig
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20270314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20271107T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T040000
DTEND;TZID=America/Los_Angeles:20260625T210000
DTSTAMP:20260620T024615
CREATED:20260616T180439Z
LAST-MODIFIED:20260617T231233Z
UID:10000360-1782360000-1782421200@sfbig.org
SUMMARY:World Cup Watch Party
DESCRIPTION:Join sfBIG + AMA San Francisco for a World Cup Watch Party! ⚽ \n\n\n\n \n\n\n\n6/25 Games \n\n\n\nCome at 4pm.  Stay for USA at 7pm \n\n\n\n1:00 PM PST \n\n\n\nEcuador vs. Germany \n\n\n\nCuraçao vs. Ivory Coast \n\n\n\n4:00 PM PST \n\n\n\nTunisia vs. Netherlands \n\n\n\nJapan vs. Sweden \n\n\n\n7:00 PM PST \n\n\n\nTurkey vs. United States \n\n\n\nParaguay vs. Australia \n\n\n\nGet ready for a fun night of soccer\, community\, and great conversation as sfBIG teams up with AMA San Francisco for a special World Cup watch party! \n\n\n\nWhether you’re a die-hard football fan or just looking for a lively night out with fellow marketers\, innovators\, and Bay Area professionals\, this is the perfect chance to come together and cheer on the beautiful game. \n\n\n\nWe’ll be gathering at Northstar Cafe—a local favorite known for its great atmosphere and good vibes!  \n\n\n\nCome watch the match\, meet new people\, reconnect with familiar faces\, and celebrate the World Cup with the broader Bay Area community.  \n\n\n\nWe can’t wait to see you there!
URL:https://sfbig.org/event/world-cup-watch-party/
LOCATION:NorthStar Cafe\, 1560 Powell St\, San Francisco\, California\, 94133
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2026/06/World-Cup-Party-Hero-Image-scaled.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260708T143000
DTEND;TZID=America/Los_Angeles:20260708T183000
DTSTAMP:20260620T024615
CREATED:20260219T232341Z
LAST-MODIFIED:20260618T191258Z
UID:10000352-1783521000-1783535400@sfbig.org
SUMMARY:Cannes Recap 2026
DESCRIPTION:For the third consecutive year\, sfBIG is bringing the most important themes\, insights\, standout work\, creative trends\, and conversations coming out of this year’s festival—straight from the marketing leaders who were on the ground. \n\n\n\nWhether you made it to the Croisette or were holding down the fort back home\, this is your chance to get the real debrief on what mattered\, what’s next\, and what it all means for brands\, agencies\, media\, and the broader Bay Area marketing community. \n\n\n\nSessions and Speakers \n\n\n\nSession 1 \n\n\n\nCreativity as an Enterprise Business Growth Engine: Cannes 2026 reinforced a powerful theme: creativity is no longer just a brand-building tool—it is a business growth engine. This session will bring together leading B2B marketers to discuss how creativity\, data\, AI\, and connected marketing systems drive measurable business outcomes across the full funnel—from brand awareness to demand generation to revenue growth. \n\n\n\nRicky Abbott\, President\, Transmission (Moderator) \n\n\n\nPrachi Gore\, CMO\, Asana \n\n\n\nCarmen True\, SVP\, HP Solutions Marketing \n\n\n\nSession 2 \n\n\n\nTurning Audiences into Communities: As consumers increasingly seek connection\, participation\, and belonging\, brands are rethinking how they build loyalty and long-term value. This session explores how creators\, sports\, entertainment\, and emerging digital communities are reshaping engagement—and how leading brands are turning audiences into active participants through culture\, fandom\, experiences\, and shared ownership. \n\n\n\n*Speakers will be confirmed next week* \n\n\n\nSession 3 \n\n\n\nThe Anatomy of an Award-Winning Campaign: What does it actually take to make work that wins at Cannes — and in market? This session goes inside a standout campaign to unpack the strategic insight\, creative process\, and business results behind truly effective creative work\, including the growing role of AI and data in how the best ideas come to life.   \n\n\n\n*Speakers will be confirmed next week* \n\n\n\nCome connect with the sfBIG community\, hear from Bay Area leaders\, and help us uncover the Mystery of Cannes together. \n\n\n\nRegistration: 2:30pmContent: 3:00pm – 5:00pmNetworking: 5:10pm-6:30pm \n\n\n\nSponsorship opportunities are still available. Reach out to sponsorship@sfbig.org for more details!
URL:https://sfbig.org/event/cannes-recap-2/
LOCATION:Tubi Offices\, 201 3rd Street\, San Francisco\, California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2026/02/Cannes-2026-Hero-Image-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260910T150000
DTEND;TZID=America/Los_Angeles:20260910T180000
DTSTAMP:20260620T024615
CREATED:20260219T232622Z
LAST-MODIFIED:20260617T233719Z
UID:10000353-1789052400-1789063200@sfbig.org
SUMMARY:Her Success 2026
DESCRIPTION:Celebrating our 5th year of Her Success! \n\n\n\nWelcome Sponsor:
URL:https://sfbig.org/event/her-success-2/
LOCATION:Lyft Offices\, 185 Berry Street\, San Francisco\, California\, 94107\, United States
ATTACH;FMTTYPE=image/jpeg:https://sfbig.org/wp-content/uploads/2026/02/sfBIG-Event-Logos-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20261022T110000
DTEND;TZID=America/Los_Angeles:20261022T190000
DTSTAMP:20260620T024615
CREATED:20260219T232739Z
LAST-MODIFIED:20260331T181938Z
UID:10000354-1792666800-1792695600@sfbig.org
SUMMARY:Golf Tournament 2026
DESCRIPTION:
URL:https://sfbig.org/event/golf-tournament-2025/
LOCATION:Presidio Golf Course\, 300 Finley Rd\, San Francisco\, CA\, 94129\, United States
ATTACH;FMTTYPE=image/jpeg:https://sfbig.org/wp-content/uploads/2026/02/annualGolf.jpg
END:VEVENT
END:VCALENDAR