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DTSTART;TZID=America/Los_Angeles:20200206T000000
DTEND;TZID=America/Los_Angeles:20200206T020000
DTSTAMP:20260428T025322
CREATED:20191218T021234Z
LAST-MODIFIED:20200201T075953Z
UID:10000001-1580947200-1580954400@sfbig.org
SUMMARY:Fireside Chat with Rishad Tobaccowala
DESCRIPTION:sfBIG is pleased to announce our first breakfast briefing of the new decade will be coming in February and it will be a special one! Hosted by Kristin Scheve\, we will be joined by industry legend Rishad Tobaccowala to discuss the future of marketing and advertising as well as discuss the release of his new book titled Restoring the Soul of Business which is set to be released on the day of the breakfast briefing! \nRishad is Chief Growth Officer and member of the Management Committee of Publicis Groupe\, the world’s third-largest communication firm with 80\,000 employees. Rishad was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators”. His 36 years of experience around the world has helped grow\, found/co-founded or incubated a variety of companies including VivaKi\, Leo Burnett\, Starcom\, SMG Next\, Starcom IP\, Giant Step\, Play\, and Denuo. Rishad has a BS in Mathematics from the University of Bombay and an MBA in Marketing and Finance from the Booth School of Business at the University of Chicago. \nJoin sfBIG on Thursday\, February 6th for a morning focused on discussing the future of marketing and what challenges the new decade will bring for the industry. As always with these breakfast briefings\, this will be another sensational opportunity to sit in on a very informative discussion and also network with elite personnel in the Bay Area’s marketing community. \nWhat are you waiting for? Secure your spot today! \n 
URL:https://sfbig.org/event/fireside-chat-with-rishad-tobaccowala/
LOCATION:China Live\, 644 Broadway St.\, San Francisco\, CA\, 94133\, United States
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2019/12/Rishad-Tobaccowala2-2.png
ORGANIZER;CN="SF Big":MAILTO:info@sfbig.org
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DTSTART;TZID=America/Los_Angeles:20200206T000000
DTEND;TZID=America/Los_Angeles:20200509T100000
DTSTAMP:20260428T025322
CREATED:20200205T061802Z
LAST-MODIFIED:20200205T061802Z
UID:10000031-1580947200-1589018400@sfbig.org
SUMMARY:4A’s San Francisco IAAS 2020
DESCRIPTION:Hey Biggies\, we got a chance to extend the registration for this awesome 14-week experience. Check it out! \nThe 4A’s Institute of Advanced Advertising Studies (IAAS) offers San Francisco’s next great marketing and communications leaders the opportunity to expand their exposure to the business-driving solutions that our industry creates. It helps our aspiring leaders to sharpen hard and soft skills through first-hand experience by solving a real-world marketing and advertising challenge for one of today’s top challenger brands. The 4A’s IAAS helps to propel your career through new experiences\, challenges\, and perspectives that may not exist within your agency walls. In fact\, it has trained some of the best and brightest industry professionals in the business – including many of today’s top agency executives. \nJoin the IAAS today to be part of a 14-week experience that provides an opportunity to:  \n\nGet outside your comfort zones and stretch your abilities\nLearn from industry veterans with a range of experiences\nCollaborate and overcome challenges in a team environment\nGain exposure to broad and varied marketing activities\nGo from client brief to winning integrated campaign in 14 weeks\n\nIAAS combines weekly instruction and access to industry mentors/advisors with a marketing case challenge based on a real client brand. Participants will be divided into teams and asked to brand themselves as an Institute-based agency. Together\, the teams will work to develop a strategic marketing solution to a critical business challenge provided by this year’s client (to be announced).  Participants will “pitch” their plan – inclusive of insights\, strategy\, creative concepts and tactical/channel execution (paid\, owned\, and earned) – to representatives from the client as well as agency leaders from across our region. \nWho Should Attend\nThe San Francisco IAAS program is designed for promising agency professionals with two to five years of experience across all disciplines—creative\, media\, research\, planning\, strategy\, account management\, public relations\, direct marketing\, digital\, social and mobile. Titles often include\, but are not limited to: \n\nDesigners/Jr. Designers\nCopywriters/Jr. Copywriters\nAccount Coordinators\nAccount Executives/Assistant Account Executives\nStrategists/Jr. Strategists\nSocial Media Managers\nMedia Planners/Jr. Media Planners\nDigital Technologists/Jr. Digital Technologists\nUX designers\n\nCourse Curriculum\nIAAS opens with a client challenge\, and then follows the path of preparing for a pitch. Industry instructors provide an overview of a number of skills the participants will need in order to successfully meet the client’s needs. Topics to be covered include: \n\nStrategic planning and fundamentals\nCrafting a compelling brief\nGenerating creative options and a “big idea”\nCrafting an idea and integrating it across tactics and channels\nPresenting a plan (i.e. objectives\, insights\, ideas\, budget\, and measurement)\n\nA detailed course schedule will be provided to all participants following the close of registration\, but participants can expect courses to be held every Thursday evening from 6:30PM until 8:30PM at agencies located throughout San Francisco so students can experience a range of environments throughout the city. \nThe course begins on Thursday\, February 6th and final presentations will be held on Thursday\, May 7th; attendance for all IAAS participants is mandatory. There will also be a graduation event for all participants\, instructors\, advisors and the client team on May 11th. \nFor Attendees\nGain a unique experience that will better prepare you for your career ahead. In the course of IAAS\, you will have the opportunity to: \n\nLearn from experts in our field\nWork in teams to address a real-world client challenge\nPresent your own ideas and marketing plans to both client contacts and your own agency leadership\nGain insight into the different ways each agency works and approaches client needs\nNetwork with other up-and-coming professionals\nBuild your portfolio\nLearn new skills for working within a team environment\nStimulate your creativity to apply to your day-to-day responsibilities\n\nRegistration Fees\n4A’s Members: \n\n$1\,300 for the first participant\n$1\,200 for the second participant\n$1\,100 for subsequent registrants from the same member agency\n\nNon-4A’s Members:\n$1\,500 for each participant from a non-4As agency. There is limited capacity and priority will be given to 4A’s members. \n  \n*Note that to register\, you must first create an account with them.  \n  \nQuestions? \nIAAS Registration: Juan Suarez | jsuarez@4as.org | 310-584-7494 \nProgram/Logistics: Mitchell Friedman | mitchell@mitchellfriedman.com | 415-517-5756
URL:https://sfbig.org/event/4as-san-francisco-iaas-2020/
LOCATION:California
ATTACH;FMTTYPE=image/jpeg:https://sfbig.org/wp-content/uploads/2020/02/PK-4AsLogo-Black.jpg
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DTSTART;TZID=America/Los_Angeles:20200212T000000
DTEND;TZID=America/Los_Angeles:20200213T100000
DTSTAMP:20260428T025322
CREATED:20200110T050036Z
LAST-MODIFIED:20200110T072604Z
UID:10000002-1581465600-1581588000@sfbig.org
SUMMARY:Mobile Growth Summit 2020
DESCRIPTION:MGS20 is a two-day\, developer\, publisher\, and marketer-focused conference in San Francisco where you can connect with and learn from mobile app and online marketing professionals. \nThe two days consists of 1200+ attendees\, 1300+ companies\, and 50+ speakers with dozens of industry leaders who are experts in engagement and retention\, geo-specific strategies\, loops\, hyper-growth\, AI\, monetization\, mobile gaming\, UA\, product and development\, branding\, inclusivity\, business operations\, VR/AR\, wearables\, and blockchain. \nWith workshops\, lectures\, panels\, and numerous opportunities for networking\, MGS20 has everything you need to make 2020 a successful year for both you and your company! \nUse the link below to register with the Pomo Code. The code entitles 30% off the active ticket price! \nsfBIG Prepupulated Registration Link: https://www.mobilegrowthsummit.com/events/usa?promo=SFBIG30#registration\nPromo Code: SFBIG30\n  \nWhere: Hotel Nikko\, 222 Mason Street\, San Francisco\, CA 94102 \nWhen: February 12-13\, 2020 \nTime: 8 am – 6 pm \n  \nMGS Social Media Channels  \nTwitter: @MobileGrowthMGS  \nInstagram: @mobilegrowthsummit  \nFacebook: Mobile Growth Summit  \nLinkedIn: Mobile Growth Summit \n 
URL:https://sfbig.org/event/mobile-growth-summit-2020/
LOCATION:Hotel Nikko\, 222 Mason Street\, San Francisco\, CA\, 94102\, United States
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DTSTART;TZID=America/Los_Angeles:20200225T100000
DTEND;TZID=America/Los_Angeles:20200225T113000
DTSTAMP:20260428T025322
CREATED:20200219T035153Z
LAST-MODIFIED:20200222T054713Z
UID:10000012-1582624800-1582630200@sfbig.org
SUMMARY:BAARC/sfBIG Mentor Program
DESCRIPTION:On February 25th\, we will be kicking off the BAARC/sfBIG Mentor Program with a mixer at Wavemaker. Mentors (10+ years in the advertising/marketing business) and Mentees (Anyone interested in the advertising/marketing industry) will mingle\, network\, and hear all about the Mentor Program. We will share expectations\, commitments\, timelines\, and answer any questions you may have.  \n                             \nPlease come and meet many new faces within the industry\, while we will be walking through what the mentor program will be looking like. This is a great time to network with mentors and mentees and fill out some information to help us help you find the before mentor/mentee possible. \n  \nWhy be a BAARC/sfBIG Mentor? \n\n\nRenew your enthusiasm for your role and for the industry\nGive a greater understanding of barriers experienced by the junior levels in our industry or those just beginning\nBuild your coaching\, counseling\, and listening skills\nDevelop your leadership skills in a more personal manner\nIncrease you awareness of generational differences\nGive you a chance to help shape a future leader\nAllow you to exercise your abilities to be empathetic\nBut mostly\, it will make you feel good!\n\n\nWhy be a BAARC/sfBIG Mentee?\n\n\nHelp further your professional skills and development\nExpand your network\, therefore increasing your industry exposure\nProvide you with a trusted ally and sounding board in the industry\nHelp you navigate your career by demonstrating different perspectives\nHelp shape and clarify your career goals\nGive you insight to the ins/outs of finding success in your career\nHighlight your strengths and explore your potential\nIncrease your confidence and aide in your personal growth\n\n\n  \nWe are still looking for Mentors\, Mentees\, or volunteers to help run the program. If you are interested in participating in any way and have more questions\, please contact Mentor@sfBIG.org  \nTickets are FREE\, just make sure you still sign up and fill out all the information so we can send you an invite! \n  \nThis is such a great opportunity you’re not going to want to miss!
URL:https://sfbig.org/event/baarc-sfbig-mentor-program/
LOCATION:Wavemaker\, 303 2nd st\, North Tower\, 3rd Floor\, San Francisco\, CA\, 94107\, United States
ATTACH;FMTTYPE=image/jpeg:https://sfbig.org/wp-content/uploads/2020/02/0-41-e1586368122200.jpeg
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DTSTART;TZID=America/Los_Angeles:20200227T100000
DTEND;TZID=America/Los_Angeles:20200227T120000
DTSTAMP:20260428T025322
CREATED:20200129T034035Z
LAST-MODIFIED:20200219T031014Z
UID:10000003-1582797600-1582804800@sfbig.org
SUMMARY:AMA SF Presents: The Joy & Terror of Freelancing
DESCRIPTION:Calling all Biggies! February 27th the American Marketing Association presents The Joy & Terror of Freelancing!\nAccording to a recent study\, there are now 57 million Americans in the freelance economy\, and the majority — 51% — say no amount of money would ever entice them to take a traditional job. Chances are you are a freelancer now\, have been or will be at some point in your career whether its because you’re between jobs or simply want to be your own boss. \nJoin us as we discuss the ins and outs of freelancing — and learn tips and tricks to staying happy and profitable! \nUSE THE PROMO CODE: SFBIGFriends25  \nTICKETS FOR THE EVENT ARE HERE: https://www.amasf.org/event/ama-sf-presents-the-joy-terror-of-freelancing/ \nThere will be some amazing speakers at the event \n \n\nDavid Corfield. Co-founder & CEO @ LifeWork\n\nDavid’s mission in life is to make freelancing a sustainable career choice. He has been an expert on the business of freelancing and coach to top-tier freelancers for the last two years. He recently founded LifeWork\, a platform that helps freelancers get paid while they work\, not the weeks and months afterward that most freelancers experience. He has been a vocal advocate for freelancers against AB5\, working in partnership with Berkeley Law and the Freelance Writers of California Unite group to find innovative ways around the ruling.\n\n\n\n  \n \n\nKristen Tate. Owner & Lead Editor @ Blue Garrett\n\nKristen Tate is the owner and lead editor at the Blue Garret\, which helps authors transform their books from rough draft to finished product\, and author of the forthcoming book A Year of Reading about Writing. She is the founder of the Bay Area chapter of the Editorial Freelancers Association\, as well as a member of the American Copy Editors Society. Kristen’s idea of a good time is a fierce game of Bananagrams in a dive bar.\n\n\n\n  \n \n\nJanice Cuban. Freelance Copywriter\n\nWordsmith. Content creator. Marketing writer. Whatever you call her\, Janice Cuban loves to churn out copy – from websites to email campaigns\, blogs\, apps\, and more. She’s helped dozens of enterprise companies\, scrappy start-ups\, and consultants transform ideas into unique messages\, strengthen their brands\, and win over customers. Janice is also an avid blogger on freelancing life and currently writing a memoir about Silicon Valley. When not working\, she geeks out on marketing trends and soaks in high doses of pop culture\, film\, and art.\n\n\n\n  \n \n\nEric Weidner. VP of Technology @ AMA SF\n\nEric Weidner is a 23-year veteran of online marketing. He has worked for many industries including consumer\, hi-tech\, finance\, real estate\, automotive\, industrial and military\, but currently\, most of his clients are small to mid-sized pharmaceuticals. He has been a freelancer and has managed large\, offsite teams composed of freelancers across the globe.\n\n\n\n  \nTICKETS FOR THE EVENT ARE HERE: https://www.amasf.org/event/ama-sf-presents-the-joy-terror-of-freelancing/\n 
URL:https://sfbig.org/event/ama-sf-presents-the-joy-terror-of-freelancing/
LOCATION:Google Community Space\, 188 Embarcadero\, San Francisco\, CA\, 94105\, United States
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DTSTART;TZID=America/Los_Angeles:20200229T160000
DTEND;TZID=America/Los_Angeles:20200401T163000
DTSTAMP:20260428T025322
CREATED:20200304T024320Z
LAST-MODIFIED:20200304T031525Z
UID:10000014-1582992000-1585758600@sfbig.org
SUMMARY:MEMBERS MARCH
DESCRIPTION:Welcome to Members March!\nAll of us at sfBIG are pleased to announce the beginning to Members March! This all month-long promotional period will offer discounts and other various membership and event-related incentives to members and non-members alike! \nTo provide a better experience for all of our current members\, we want to increase overall membership and get more people involved in our events and activities. The way we see it\, more active members equals increased attendance\, quantity and quality of networking and value for everyone! \nRead through the rest of this description to learn how you can save BIG during the month of March! \n \n \nDiscounts For Expired Memberships! \nExpired membership with sfBIG and need to renew? Look out for an email coming to your mailbox that will be detailing how you can renew your membership for only $100! \nThis offer will allow for those who were once members to climb back on board and rejoin for a fraction of the normal cost! Don’t let this opportunity get away from you\, make sure you sign back up and relaunch your membership this month!  Email us your contact information and we will send you a promo code! \n  \nDiscounts For New Members! \nNever been a member of BIG but very interested? We are pleased to offer discounts to new members during Members March. Each new member will be able to sign up and get $50 off there first-year membership fee! Take advantage of this opportunity before its gone!  Email us your contact information and we will send you a promo code! \n  \nDiscounts For Current Members! \nAlready have a membership? Kudos to you but guess what\, there are still ways in which you can get involved with Members March! Refer friends\, colleagues\, etc. and save your referred friend $50 off there membership fee or save yourself $50 off to one of our premier events (Cable Car Bell Ringer or Golf). Email us your Friends\, colleagues\, etc contact information and we will send you and them a promo code! \n  \nTo get any discount please email zach@catalystsf.com \nLet’s grow BIG together!!
URL:https://sfbig.org/event/members-march/
LOCATION:California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/03/the-month-in-review-2.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
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