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SUMMARY:4A’s San Francisco IAAS 2020
DESCRIPTION:Hey Biggies\, we got a chance to extend the registration for this awesome 14-week experience. Check it out! \nThe 4A’s Institute of Advanced Advertising Studies (IAAS) offers San Francisco’s next great marketing and communications leaders the opportunity to expand their exposure to the business-driving solutions that our industry creates. It helps our aspiring leaders to sharpen hard and soft skills through first-hand experience by solving a real-world marketing and advertising challenge for one of today’s top challenger brands. The 4A’s IAAS helps to propel your career through new experiences\, challenges\, and perspectives that may not exist within your agency walls. In fact\, it has trained some of the best and brightest industry professionals in the business – including many of today’s top agency executives. \nJoin the IAAS today to be part of a 14-week experience that provides an opportunity to:  \n\nGet outside your comfort zones and stretch your abilities\nLearn from industry veterans with a range of experiences\nCollaborate and overcome challenges in a team environment\nGain exposure to broad and varied marketing activities\nGo from client brief to winning integrated campaign in 14 weeks\n\nIAAS combines weekly instruction and access to industry mentors/advisors with a marketing case challenge based on a real client brand. Participants will be divided into teams and asked to brand themselves as an Institute-based agency. Together\, the teams will work to develop a strategic marketing solution to a critical business challenge provided by this year’s client (to be announced).  Participants will “pitch” their plan – inclusive of insights\, strategy\, creative concepts and tactical/channel execution (paid\, owned\, and earned) – to representatives from the client as well as agency leaders from across our region. \nWho Should Attend\nThe San Francisco IAAS program is designed for promising agency professionals with two to five years of experience across all disciplines—creative\, media\, research\, planning\, strategy\, account management\, public relations\, direct marketing\, digital\, social and mobile. Titles often include\, but are not limited to: \n\nDesigners/Jr. Designers\nCopywriters/Jr. Copywriters\nAccount Coordinators\nAccount Executives/Assistant Account Executives\nStrategists/Jr. Strategists\nSocial Media Managers\nMedia Planners/Jr. Media Planners\nDigital Technologists/Jr. Digital Technologists\nUX designers\n\nCourse Curriculum\nIAAS opens with a client challenge\, and then follows the path of preparing for a pitch. Industry instructors provide an overview of a number of skills the participants will need in order to successfully meet the client’s needs. Topics to be covered include: \n\nStrategic planning and fundamentals\nCrafting a compelling brief\nGenerating creative options and a “big idea”\nCrafting an idea and integrating it across tactics and channels\nPresenting a plan (i.e. objectives\, insights\, ideas\, budget\, and measurement)\n\nA detailed course schedule will be provided to all participants following the close of registration\, but participants can expect courses to be held every Thursday evening from 6:30PM until 8:30PM at agencies located throughout San Francisco so students can experience a range of environments throughout the city. \nThe course begins on Thursday\, February 6th and final presentations will be held on Thursday\, May 7th; attendance for all IAAS participants is mandatory. There will also be a graduation event for all participants\, instructors\, advisors and the client team on May 11th. \nFor Attendees\nGain a unique experience that will better prepare you for your career ahead. In the course of IAAS\, you will have the opportunity to: \n\nLearn from experts in our field\nWork in teams to address a real-world client challenge\nPresent your own ideas and marketing plans to both client contacts and your own agency leadership\nGain insight into the different ways each agency works and approaches client needs\nNetwork with other up-and-coming professionals\nBuild your portfolio\nLearn new skills for working within a team environment\nStimulate your creativity to apply to your day-to-day responsibilities\n\nRegistration Fees\n4A’s Members: \n\n$1\,300 for the first participant\n$1\,200 for the second participant\n$1\,100 for subsequent registrants from the same member agency\n\nNon-4A’s Members:\n$1\,500 for each participant from a non-4As agency. There is limited capacity and priority will be given to 4A’s members. \n  \n*Note that to register\, you must first create an account with them.  \n  \nQuestions? \nIAAS Registration: Juan Suarez | jsuarez@4as.org | 310-584-7494 \nProgram/Logistics: Mitchell Friedman | mitchell@mitchellfriedman.com | 415-517-5756
URL:https://sfbig.org/event/4as-san-francisco-iaas-2020/
LOCATION:California
ATTACH;FMTTYPE=image/jpeg:https://sfbig.org/wp-content/uploads/2020/02/PK-4AsLogo-Black.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200229T160000
DTEND;TZID=America/Los_Angeles:20200401T163000
DTSTAMP:20260427T234110
CREATED:20200304T024320Z
LAST-MODIFIED:20200304T031525Z
UID:10000014-1582992000-1585758600@sfbig.org
SUMMARY:MEMBERS MARCH
DESCRIPTION:Welcome to Members March!\nAll of us at sfBIG are pleased to announce the beginning to Members March! This all month-long promotional period will offer discounts and other various membership and event-related incentives to members and non-members alike! \nTo provide a better experience for all of our current members\, we want to increase overall membership and get more people involved in our events and activities. The way we see it\, more active members equals increased attendance\, quantity and quality of networking and value for everyone! \nRead through the rest of this description to learn how you can save BIG during the month of March! \n \n \nDiscounts For Expired Memberships! \nExpired membership with sfBIG and need to renew? Look out for an email coming to your mailbox that will be detailing how you can renew your membership for only $100! \nThis offer will allow for those who were once members to climb back on board and rejoin for a fraction of the normal cost! Don’t let this opportunity get away from you\, make sure you sign back up and relaunch your membership this month!  Email us your contact information and we will send you a promo code! \n  \nDiscounts For New Members! \nNever been a member of BIG but very interested? We are pleased to offer discounts to new members during Members March. Each new member will be able to sign up and get $50 off there first-year membership fee! Take advantage of this opportunity before its gone!  Email us your contact information and we will send you a promo code! \n  \nDiscounts For Current Members! \nAlready have a membership? Kudos to you but guess what\, there are still ways in which you can get involved with Members March! Refer friends\, colleagues\, etc. and save your referred friend $50 off there membership fee or save yourself $50 off to one of our premier events (Cable Car Bell Ringer or Golf). Email us your Friends\, colleagues\, etc contact information and we will send you and them a promo code! \n  \nTo get any discount please email zach@catalystsf.com \nLet’s grow BIG together!!
URL:https://sfbig.org/event/members-march/
LOCATION:California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/03/the-month-in-review-2.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200402T050000
DTEND;TZID=America/Los_Angeles:20200403T060000
DTSTAMP:20260427T234110
CREATED:20200328T004649Z
LAST-MODIFIED:20200502T011523Z
UID:10000029-1585803600-1585893600@sfbig.org
SUMMARY:Lunch & Learn
DESCRIPTION:Join us for our SECOND VIRTUAL Lunch & Learn taking place on Thursday\, April 2nd from 12 pm – 1 pm! Our hour discussion will be joined by Heidi Browning Pearson the EVP\, Chief Marketing Officer of the National Hockey League. They will be discussing advertising in the sports industry\, how the current world health situation is affecting the industry\, and how the industry meta is adapting/coping! \n  \nOur moderator for the event has been announced! We are pleased to have Sara Gotfredson be the lead moderator for the discussion. Sara is another legend in the industry with plenty of experience in sports marketing and sales as she helped lead the west coast multimedia sales effort for ESPN the past decade. Sara’s knowledge of sports marketing and advertising is vast and we are excited for her to bring some original thoughts and ideas to the table Thursday! \n  \nWe know these are strange times for all us sports fans out there. Watching sports and cheering on your teams is a religion to most. We are bringing back a little hope and get an understanding of the backend of the sports world while we all wait patiently for the return. \nWe loved seeing everyone’s wonderful faces at our last Lunch & Learn and we hope to see all the same and even more! These times in our community and working from home can be relaxing but also less engaging. At sfBIG\, we want to offer a 1-hour Lunch & Learn about some great topics in the industry. This is a time for our members to chat and stay connected with what’s going on. \nFrom everyone at sfBIG\, we hope that everyone and their families are staying healthy and safe during these trying times. Feel free to bring some food\, drinks and a friend to our informative discussions! Looking forward to seeing you all soon! \nWe will be using Cisco Webex for our virtual Lunch & Learn! Please follow the directions to join our awesome new event. \n  \nA Little More About Heidi\n \nHeidi Browning serves as Chief Marketing Officer of the National Hockey League. With over 25 years of marketing experience\, Browning brings a valuable mix of client\, agency and media owner perspective to the NHL. Heidi is known as a passionate pioneer in digital\, mobile and social marketing and continues to drive thought leadership and innovation within the industry. Inspired by the intersection of media\, technology and culture\, she studies generational trends in consumer attention and brand engagement. Heidi is responsible for executing the League’s growth marketing strategy with a focus on social media\, digital\, data and innovation. She was recognized as one of the “Most Powerful Women in Sports” by both Forbes and Ad Week\, by Forbes as one of the Most Influential CMOs in the world\, and by Crain’s as one of the Notable Women In the Business of Sports. \nPrior to joining the NHL\, Heidi served as SVP\, Strategic Solutions\, at Pandora. Her team was responsible for developing marketing experiences that create value for fans\, bands and brands. Leveraging Pandora’s passionate fans\, first party data\, and personalization\, Heidi’s team launched live music and content experiences pairing Fortune 500 clients with emerging and iconic artists. She was recognized as one of the top “Women in Music” by Billboard.  \nAs Senior Vice President of Client Solutions for Fox Interactive Media/MySpace\, Heidi evangelized the value of social media in the marketing mix and positioned brand communities as a new way to build audience\, create engagement and establish a two-way dialogue between consumers and brands. She led the first in-depth consumer segmentation and ROI study for social media – Never Ending Friending\, A Journey Into Social Networking\, which quantified the impact of The Momentum Effect.   \nBrowning is a respected thought leader in the industry and is a featured speaker at industry conferences including TEDx Women\, Mobile Marketing Association CMO Summit\, Youth Marketing Summit\, Hashtag Sports\, Cannes Lions\, SXSW\, Forrester and CES. \nHeidi holds a B.A. from the University of Colorado\, Boulder in International Relations. She currently resides in San Francisco\, CA and New York\, NY. \n  \nEVENT INFORMATION\n\n\nMeeting link: https://zach-834.my.webex.com/zach-834.my/j.php?MTID=mf8eb506fec2daf5401a59507b90e86d7\n\n\nMeeting number: 147 905 718\n\n\nPassword: sfBIGLunchLearn\n\n\n\n\nMore ways to join\n\n\n\nJoin by phone: +1-650-215-5226 United States Toll\n\nAccess code: 147 905 718
URL:https://sfbig.org/event/lunch-learn-2/
LOCATION:California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/03/Lunch-and-Learn-Series-17.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200416T050000
DTEND;TZID=America/Los_Angeles:20200417T060000
DTSTAMP:20260427T234110
CREATED:20200410T235047Z
LAST-MODIFIED:20200502T012652Z
UID:10000030-1587013200-1587103200@sfbig.org
SUMMARY:Lunch & Learn April 16th
DESCRIPTION:GET EXCITED BIGGIES!\nWe wish you all are staying safe and healthy during this time! \nAs promised\, our third lunch event will be coming Thursday\, April 16th from 12-1 pm PST. We are pleased to announce that leading this discussion will be Jim Gardner of The Wall Street Journal | Barron’s Group. \nIn Times of Crisis: Best Practices for Marketing in a World With COVID-19\nWhile the instinct for some during a downturn is to cut marketing investments\, in fact marketing is an investment in growth\, both to maintain for now but most importantly positioning the brand for growth when the economy stabilizes. \nOur lunch & learn will share learnings from past recessions\, case studies in communications\, consumer sentiment and shifts in media consumption in a COVID-19 landscape. \nDiscussion will be lead by. . .\nJim Gardner\, Senior Director of Intelligence\nThe Wall Street Journal | Barron’s Group\n \nJim Gardner is the Senior Director of Intelligence for The Wall Street Journal | Barron’s Group. In this role\, he oversees global B2B\, finance and technology customer & competitive intelligence efforts. His responsibilities include developing proprietary thought leadership initiatives\, managing advertising effectiveness & engagement programs & socializing third-party industry insights throughout the organization. \nRSVP & Join Us!\nJoin us for another insightful and inspiring discussion with a talented and experienced professional! \nPlease let us know you will be joining us on Thursday by RSVP’ing below. \n\n\n\n\n\n\nClick Here For Meeting Link\n\n\nMeeting Number\n140 911 688\n\nPassword\nsfBIGLunchLearn \n(73244586 from phones)\n\n\nJoin By Phone!\nUnited States Toll: +1-650-215-5226\nAccess code: 140 911 688
URL:https://sfbig.org/event/lunch-learn-april-16th/
LOCATION:California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/04/Lunch-and-Learn-Series-2.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200423T050000
DTEND;TZID=America/Los_Angeles:20200423T060000
DTSTAMP:20260427T234110
CREATED:20200421T001836Z
LAST-MODIFIED:20200424T050737Z
UID:10000027-1587618000-1587621600@sfbig.org
SUMMARY:Lunch & Learn April 23rd
DESCRIPTION:sfBIG’s Lunch & Learn Series:\nNow What? Navigating Job Loss & Career Changes\nMany have felt the wrath of the recent events that have left millions without jobs. As a result\, many are scrambling to find a replacement position or a new career path for them. Join us this Thursday\, April 23rd for a NEW Lunch & Learn on opportunities to get ahead and learn from some amazing professionals. \nThis rich discussion will be lead by a diverse panel of personnel with experience in strategy\, talent acquisition\, and professional resume writing. This will be a great time to evaluate your career and properly strategize how to move forward with assurance that you are doing what you would like to do in the workforce! \n  \nPanel Members: Overview and Bio\nArielle Krattenstein: GroupM – Talent Acquisition Practice Lead\, Analytics\n \nArielle is an experienced Talent Acquisition Leader with a demonstrated history of working in the Advertising and Research industries; she is skilled in Full Life-Cycle Recruitment\, Inclusion and Diversity Initiatives\, Negotiation\, Public Speaking\, and Event Management. Arielle holds a BA in American Politics – Political Behavior & Public Policy from The Ohio State University\, a Master Certificate in Human Resources and an HR Analytics Certificate from Cornell University. \nResiding in Hoboken\, NJ with her husband Eric\, daughter Noa and pup Charlie\, Arielle enjoys practicing yoga\, laughs at even the corniest jokes and can eat her body weight in Falafel! \n  \nRussel Herring: Strategy Source – Co-Founder\, Partner\n \nRussell started his career in real estate\, but soon discovered that his passion wasn’t in property — it was working with people. He set out to change his career path by working for two notable Atlanta recruiting firms over the span of four years. After gaining insight on how to make long-lasting employment matches\, Russell set sail on his own and founded Strategy Source. \nWith a background in placements for traditional recruiting verticals like manufacturing\, engineering\, finance\, and accounting\, Russell knew he wanted to pursue a new niche. He noticed a lot of new digital companies forming in Atlanta without effective strategies for recruiting top talent. This sparked the beginnings of Strategy Source\, the first executive search firm in Atlanta with a digital specialty. \nNot long after launch\, Russell dove into digital media sales works\, where he met now-partner\, Laura Lasiter. Together\, this partnership has achieved over 1000% growth in revenues and manages a team of recruiters nationally across six major markets. \nRussell is a husband\, a father of four kids\, an avid Auburn football fan\, and a man who is most happy on a saltwater fishing boat. \n  \nAnnette Richmond: 5X Certified | Executive Resume Writer | Career Storyteller | Brand Strategist | Former Recruiter\n \nAnnette Richmond\, principal of career intelligence Resume Writing and Career Services\, is an executive resume writer\, former recruiter\, and former journalist.  She partners with senior executives to create branded resumes and optimized LinkedIn profiles that clearly convey their value to recruiters and employers. Annette has earned 5 certifications including the Certified Master Resume Writer designation held by fewer than 50 resume writers worldwide. She has contributed to Forbes\, The Chicago Tribune\, Business Insider\, The Huffington Post\, Medium\, and Thrive Global. \n  \nPaul Flannigan: Founder – Masterpiece Sales & Leadership Consulting \n \nOver the course of my career\, I have developed expertise in sales\, leadership and most recently executive support and guidance through my consulting practice. I believe that every organization’s most valuable resource is the people who choose to invest a portion of their life to serve their customers. And that it is the leader’s responsibility to know these people and create the optimal environments for their growth and increasing contribution. \nI study the effects of systems and theories on people. And I am driven to help individuals identify their unique strengths and weaknesses\, understand how they fit into the goals and objectives of the company and then implement personal growth plans to build sustainable high performance. \nI absolutely love sales and have been acknowledged for my ability to consistently exceed performance expectations and grow markets aggressively. Winning the rookie of the year award with Cendant and growing revenue with Microsoft’s digital media team from $250\,000 to $14 million from 2000 through 2005. \nI have been honored to learn and grow as a sales leader in a variety of roles with Microsoft and Yahoo in the rapidly advancing digital media and technology space. While I am grateful for all the lessons learned during these years it has been my executive consulting work that has challenged me the most and enabled tremendous growth. Masterpiece Sales and Leadership is dedicated to supporting leaders by connecting with and understanding the unique gifts and passions of people and then building personalized development plans that honor each person and connect them with the corporate mission to create exceptional business results. \nMy wife Maria and I are devoted to helping teens overcome addiction problems and discover their true identities. We also have a prison ministry and support and families fighting childhood cancer. \n  \n\n\n\nRSVP & Join Us!\nJoin us for another insightful and inspiring discussion with talented and experienced professionals! \nPlease let us know you will be joining us on Thursday by RSVP’ing below. \n\nClick Here for Meeting Link \nMeeting number: 146 442 756\nPassword: sfBIGLunchLearn (73244586 from phones)\n\nJoin us by phone!\n\n\n\n\nUnited States Toll: +1-650-215-5226 \n\n\nAccess code: 146 442 756
URL:https://sfbig.org/event/lunch-learn-april-23rd/
LOCATION:California
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/04/Lunch-and-Learn-Series-7.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200430T050000
DTEND;TZID=America/Los_Angeles:20200501T060000
DTSTAMP:20260427T234110
CREATED:20200213T022309Z
LAST-MODIFIED:20200514T010935Z
UID:10000034-1588222800-1588312800@sfbig.org
SUMMARY:Lunch & Learn April 30th!
DESCRIPTION:Podcasts: Cracking the Code\nPlease join us on April 30th for our Podcast: Cracking the Code Lunch & Learn! Some brands have deployed podcast advertising for user acquisition for years\, yet it is still a channel that files under the radar…or does it in 2020?  Podcasts reach 51% of US audiences aged 12+ on a monthly basis and Ad dollar spend on the channel is growing. Join sfBIG on Thursday\, April 30th to learn more about the power of the podcast\, getting started\, and cultivating the appropriate audience! Uncover who listens\, who advertises\, and why bother? \nMeet Our All Star Panel & Moderator\nPaula Mangin – Owner\, Boyce Mangin \n \nPaula is a founding partner of Boyce: Mangin\, a successful strategic media planning and buying consultancy that functions similar to a creative team\, working with clients and/or agencies to develop strategies and plans\, bringing in the best resources to help execute their vision as necessary. They worked with everybody from Google\, Facebook and Roku\, to Dr. Martens\, Levi’s\, and Lucky Brand Jeans. Current clients include Stanford Children’s Health\, Yogi Tea\, Pandora (music\, not jewelry)\, Duckhorn Vineyards and Schedulicity. \nIn her spare time\, Paula blogs about style for Blank Stare\, Blink(a site she co-founded)\, and is a fashion illustrator/urban sketcher who held her first gallery show a few years back. Most evenings and weekends find her doing yoga headstands\, playing tennis\, and baking pies. Up until last year\, she also held the world record for drawing Fred Flintstone the fastest. This is not a joke. \nHer favorite podcasts are The Daily\, Pod Save America (also love their merch!) and Bitch Sesh. She and “Boyce”\, her business partner\, have been making noises about starting their own podcast; they recently purchased the URL\, whatscrappening.com. Where they plan to talk shit. This is also not a joke. \nLinkedin: https://www.linkedin.com/in/paula-mangin-4101181/ \n\nMatt Turck – CRO\, Megaphone \n \nMatt Turck is a co-founder and Chief Revenue Officer of Megaphone\, launched in February 2015. \nMatt was an early experimenter in podcast advertising\, starting when Audible sponsored Slate’s Political Gabfest in 2008. He oversaw the development of the industry’s first branded podcasts\, partnering with HBO Documentaries in March of 2015. Matt also was instrumental in creating GE Podcast Theater (The Message & LifeAfter)\, which is still considered the most successful branded podcast program\, as it held the #1 position in Apple Podcasts for several weeks. \nToday\, Matt and Megaphone are pioneering the digital transformation of podcast advertising. Megaphone introduced audience targeting at scale\, bringing data\, measurement and other digital tools to the podcasting space through Megaphone’s proprietary technology. \nPrior to joining Megaphone\, Matt was the Publisher of Slate\, where he helped build original digital journalism into a sustainably profitable business.  He spent 20 years with Time Incorporated\, holding several prominent positions\, including Publisher/President of This Old House and Associate Publisher of Time magazine. \nA native of Michigan and a graduate of Michigan State University\, Matt married the former miss Anneliese Lodge. He lives his dream (and hopefully his family’s dream)\, spending time in Manhattan while residing in Sun Valley with Anneliese\, their two children\, fly rod\, mountain bike\, skis and\, of course\, his Labrador Retriever\, Tug. \nLinkedin: https://www.linkedin.com/in/matt-turck/ \nJen Sargent – COO\, Wondery\n \nJen Sargent is a successful entrepreneur and executive with 20 years of digital media experience. She is currently the Chief Operating Officer of Wondery\, the largest independent podcast publisher in the world\, known for their immersive storytelling with hit shows such as Business Wars\, Dr. Death\, Imagined Life and The Shrink Next Door. Jen oversees strategy\, marketing\, partnerships and non-advertising revenue streams for the Company. Prior to Wondery\, Jen was most recently President of Uproxx\, a Comscore Top-100 digital publisher and award-winning content studio programming cultural content for Millennials. As President\, Jen led the strategy\, revenue generation\, partnerships\, and operations across the organization. Uproxx was acquired by Warner Music in Summer of 2018. Prior to Uproxx\, Jen was the CEO and co-founder of HitFix\, a multi-platform entertainment news brand focused on helping consumers discover and experience movies\, TV and pop-culture.  HitFix featured entertainment’s most celebrated tastemakers and a cross-platform reach of 300 million monthly viewers.  HitFix was acquired by Uproxx in 2016. Previous roles include head of Online Marketing & Development for Reed Business Information (parent of Variety); the International Media Group of top ad-serving technology company DoubleClick; venture capital experience from BV Capital in Hamburg\, Germany; and finance experience from JP Morgan investment banking in New York.  Jen earned an MBA from Harvard Business School and a BS degree in Electrical Engineering from the University of Virginia \nLinkedin: https://www.linkedin.com/in/jensargent/ \n\nMatty Staudt – Owner\, Jam Street Media\n\nMatty Staudt has been in broadcasting since he cracked a mic at the age of 16 in his hometown of Keyser\, West Virginia. During his radio career\, he has been an on-air host\, morning show lead and Executive Producer at such legendary stations as WJFK in Washington DC\, WNEW in New York City\, Alice Radio (KLLC) and Live 105 (KITS) in San Francisco. In 2007\, Matty redirected his radio career toward the new world of podcasting; becoming a pioneer at Stitcher as their first Director of Content. Matty’s voiceover talent was also featured in the hit Pixar movie “Cars”\, where he played a radio reporter car named “Matti”. \nMatty has been a consultant for top companies like Cisco\, Sirius/XM\, Premiere Radio and The Federal Reserve Bank\, creating branded content podcasts\, coaching hosts and producers\, and formulating dynamic podcast strategies since 2011. He’s hosted several podcasts including his current show “Access Podcast\, interviewing some of the best podcasters in the industry.  As a professor at The Academy of Art University in San Francisco\, Matty launched one of the nation’s first university-level podcasting departments in 2012. \nIn 2017\, Matty was thrilled to return to radio when he joined iHeartRadio as the radio industry’s first Vice President of Podcast Programming. In this role\, he developed a podcast strategy for the company’s radio talent and helped create over 300 podcasts\, driving millions of downloads a month. As an uber-successful VP\, he developed original shows\, nurtured and coached on-air talent\, and crafted the comprehensive podcast strategy for iHeartRadio’s podcast programming. \nToday Matty is thrilled to introduce his latest venture Jam Street Media\, focusing his tremendous experience and passion for broadcasting towards elevating top brands and talent to their most creative and successful potential through podcast production and consulting. \nLinkedin: https://www.linkedin.com/in/matty-staudt-ma-44698b8/ \nTwitter: @mattystaudt \nModerating The Event This Thursday\nKathryn Wilcox – Northern California Region President\, iHeartMedia\n \nKathryn Wilcox\, Region President of iHeartMedia San Francisco\, has over 20 years of media industry experience. iHeartMedia reaches more Americans than any other media company in the US. Through the integration of data\, yielding the ability to target at scale\, then optimize for results\, iHeartMedia is making the power of audio accessible for a new class of partners.  In her current role\, she oversees the operation of seven radio stations in San Francisco alongside the go-to-market strategy in the Bay Area for the suite of iHeartMedia digital assets including podcasts\, streaming audio and custom channels on iHeartRadio. Katie has a passion for measurement\, an eye for spotting coming trends and a strong record of building best-in-class teams. \nLinkedIn: https://www.linkedin.com/in/katiewilcox/ \nMake sure you sign up\, you are not going to want to miss this event!!\nZoom Invite\nPlease click the link below to join the webinar:\nhttps://us02web.zoom.us/j/83795333896?pwd=ZSsrMmhueFR1dDhDZ2ZyaCs3UzNwdz09 \nPassword: LunchLearn \nOr iPhone one-tap :\nUS: +16699009128\,\,83795333896#\,\,1#\,707753# or +12532158782\,\,83795333896#\,\,1#\,707753#\nOr Telephone:\nDial(for higher quality\, dial a number based on your current location):\nUS: +1 669 900 9128 or +1 253 215 8782 or +1 346 248 7799 or +1 646 558 8656 or +1 301 715 8592 or +1 312 626 6799\nWebinar ID: 837 9533 3896\nPassword: 707753 \nInternational numbers available: https://us02web.zoom.us/u/kj5Zm2DXa
URL:https://sfbig.org/event/podcasts-cracking-the-code/
LOCATION:CA\, United States
ATTACH;FMTTYPE=image/png:https://sfbig.org/wp-content/uploads/2020/02/Lunch-and-Learn-Series-16.png
ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
END:VEVENT
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