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DTSTART;TZID=America/Los_Angeles:20210318T070000
DTEND;TZID=America/Los_Angeles:20210405T160000
DTSTAMP:20260427T052031
CREATED:20210310T025900Z
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UID:10000053-1616050800-1617638400@sfbig.org
SUMMARY:sfBIG's March Madness Bracket Challenge
DESCRIPTION:March Madness is one of the biggest\, most entertaining\, and exciting events in all sports. Every spring people all over the country tune in to watch 68 teams compete in a single game elimination tournament to decide the best team in all of NCAA Division 1 basketball. This year\, the 2021 NCAA Division 1 men’s basketball tournament will be like no other before it. With no tournament being played in 2020 this competition holds the weight of two years for players playing for pride\, desire\, and aspirations of being crowned national champions. With this comes the bracket challenge.  \nThe goal: to guess the outcome of every game in this tournament in hopes of creating the perfect bracket. \nsfBIG’s Challenge: In honor of this year’s March Madness sfBIG will be holding an open bracket challenge to all those who wish to participate\, with the most perfect bracket being crowned the sfBIG BIGgest Baller along with a prize for the person with the best bracket submitted.  \nWe encourage our members to invite anyone they want to participate in sfBIG’s March Madness Bracket Challenge! We will be hosting this group through ESPN’s Tournament Challenge Platform.  \nIn order to participate\, you must sign up with ESPN which is a super easy and quick process. Then you must join the sfBIG March Madness Group.  \nTo join the sfBIG March Madness Brack Challenge Click Here! \nThis is a Private group and requires a password to join. \nPassword: sfBIG  \nLimit to 1 entry per person \nAll submissions for the bracket challenge must be submitted by Thursday\, March 18th before the first game tips off.\n \nGood Luck to all Tournament Participants! \n 
URL:https://sfbig.org/event/sfbigs-march-madness-bracket-challenge/
LOCATION:ESPN Bracket Challenge
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ORGANIZER;CN="sfBIG":MAILTO:info@sfbig.org
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DTSTART;TZID=America/Los_Angeles:20210421T110000
DTEND;TZID=America/Los_Angeles:20210421T120000
DTSTAMP:20260427T052031
CREATED:20210227T025103Z
LAST-MODIFIED:20210421T052128Z
UID:10000049-1619002800-1619006400@sfbig.org
SUMMARY:sfBIG's State of The News
DESCRIPTION:Putting Trust to The Test\nThe past year has put trust in business\, government\, and media to the test. Trust in all news sources has been driven to record lows with social media (35 percent) and owned media (41 percent) the least trusted; traditional media (53 percent) saw the largest drop in trust at 8 points globally.  \nWith primary news sources no longer the only source. We have seen how our trust and our perspective of the media has changed. News Consumption\, however\, is still on a continuous rise. With global online media consumption doubling in 2020 we now are more connected than ever and with more news sources becoming common use to the public there is an incomprehensible amount of information. The more news that continues to pour out\, the more opportunities there are for misinformation. Now more than ever\, brands need to know the importance of having good information hygiene.  \nJoin the sfBIG community on Wednesday\, April 21st at 12pm as we partner with The Wall Street Journal to dive into how the state of news is evolving\, unearth how social media has given voice to the masses\, develop promising practices for information hygiene\, and explore how these factors impact the marketing industry.  \n\nModerating This Event:\nRobert Welch\, Vice President of Enterprise Media and Partnerships\, \nThe Wall Street Journal \n \nRobert Welch is responsible for leading integrated solutions teams in order to forge strong client partnerships and cross-platform revenue opportunities. Welch has been with The Wall Street Journal for over 13 years in a variety of roles within the media and marketing division working with key clients across the Automotive\, Technology\, Financial\, Media & Entertainment\, Corporate\, and Professional Services sectors. Prior to The Wall Street Journal\, Robert held a variety of sales and new business development roles at Mediaspace Solutions\, ESPN The Magazine\, Emachines Inc\, and the New York Daily News. He serves on the board of the NYC chapter of ANA Business Marketing and is a graduate of the University of Virginia. \nPanelists For This Event:\nNick Sallon\, Head of US News Partnerships\, \nTwitter \n \nNick currently leads US News Partnerships for Twitter. He joined Twitter in 2015 as Periscope’s content strategy lead and quickly expanded his remit to lead Twitter’s live news business where he focused on improving digital video strategy and revenue opportunities for news organizations and expanding existing partnerships with a range of news publishers to launch live programing including Bloomberg’s TicToc and Buzzfeed News’ AM2DM. Prior to Twitter\, Nick ran Content acquisition and Business Development at Aereo. \nSheryl Zhong\, Account Director\, Partner\, \nWavemaker \n \nSheryl graduated from the London School of Economics and Political Sciences in 2008 with a Master’s Degree in Media and Communications. Since then\, she has been helping brands to grow and navigate the ever-changing media world for over 12 years. At Wavemaker\, Sheryl is responsible for leading the development of holistic media and communications strategies and working closely with a team of planning experts in Digital\, TV\, Social\, Search and SEO to execute and optimize media campaigns. Sheryl has solved numerous challenges for clients in Gaming\, Entertainment\, Financial Services\, Web Services verticals and has worked on both B2B and B2C initiatives. Prior to Wavemaker\, Sheryl worked at independent digital agencies in the U.K. and specialized in affiliate marketing. \n  \nZoom Information\nYou are invited to a Zoom webinar. \nWhen: April 21\, 2021\, 12:00 PM Pacific Time (the US and Canada)\nTopic: sfBIG’s State of The News \nPlease click the link below to join the webinar: \nhttps://dowjones.zoom.us/webinar/register/8216173049522/WN_-4CyM_wuSY2nmOx3Y89ing \n 
URL:https://sfbig.org/event/sfbigs-state-of-the-news/
LOCATION:California
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