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Interactive Advertising Bureau

The Interactive Advertising Bureau (IAB) is comprised of more than 500 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C. For more information, please visit www.iab.net.

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Upcoming Events

Feb 24

Bigger than BIG Awards: Celebrating The Resiliency Of The Bay Area!

February 24 @ 5:00 pm - 6:00 pm

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  • sfBIG 6th Annual Golf Tournament
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  • Fireside Chat with Rishad Tobaccowala
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  • Winterfest 2020
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  • sfBIG Stars Awards Gala 2019
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  • sfBIG 2019 Charity Golf Tournament
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The San Francisco Bay Area Innovation Group

SFBIG (San Francisco Bay Area Interactive Group) is a non-profit professional association dedicated to connecting brands, agencies, media, and technology to further educate and connect the local industry, serve as a trusted voice for the community, while growing digital innovation and jobs in the Bay Area.

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