As a global leader in Artificial Intelligence technology, Quantcast is using machine learning to drive human learning to help brands grow in the AI-era.
Founded in 2006, Quantcast is the real-time pulse of the Internet helping marketers and publishers understand their audiences through 1st party direct measurement. With the largest AI-driven audience insights platform, Quantcast’s predictive analytics powers insights, targeting and measurement solutions for marketers, agencies, consultancies and publishers worldwide.
Headquartered in San Francisco, Quantcast employs more than 800 employees in 22 offices across 10 countries. For more information, visit www.quantcast.com.
Quantcast is the creator of a new and innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences.
"Live data gives publishers real-time insight into consumer behavior, interests, & intent so they can adapt their advertising & marketing strategy to ever-changing consumer behavior & drive business growth." - @sforman, our Head of Global Publisher Partnerships
3 ways publishers can prove their value to marketers using first-party data insights
How publishers can grow their business, prove their value and reach media buyers by leveraging real-time first-party data insights. @Quantcast #publishing #advertising
DYK almost half of the world’s gaming population is female?
Despite growing awareness of female gamers, there is still very little consumer research on this elusive buyer. Let’s unravel this mystery by taking a look at our first-party data set: https://www.quantcast.com/blog/why-marketers-should-embrace-the-female-gaming-culture/
“It’s paramount that organizations prioritize physical well-being in addition to mental well-being to avoid further stress to employees." - Valerie Junger, our CPO
Learn how we're empowering employees to get up and move - via @Digiday:
How WFH is taking its toll on our physical wellness https://buff.ly/3jbSZLM
With the number, and diversity of content providers increasing at a rapid rate, advertising on the open internet has grown increasingly more complex.
Enter: Quantcast Connect, bringing advertisers and publishers together. https://www.quantcast.com/resource/activate-audiences-and-supply-connections-webinar/
SFBIG (San Francisco Bay Area Interactive Group) is a non-profit professional association dedicated to connecting brands, agencies, media, and technology to further educate and connect the local industry, serve as a trusted voice for the community, while growing digital innovation and jobs in the Bay Area.