- Skip to primary navigation
- Skip to main content
- Skip to primary sidebar
- Skip to footer
- Skip to footer navigation
SFBig Members receive discounts for tickets to many events. Make sure you are logged in to receive any discounts that apply.
Not a member? Join HERE
- This event has passed.
Content Breakfast: Do Your Media Initiatives Align with Consumer Demand for Privacy?
October 12, 2022 @ 8:30 am – 10:00 am
Location: Publicis office: 350 Bush St 19th Floor, San Francisco, CA 94104
Tickets are $25 for Guests but FREE for Members. Members, Please Log in to Get Your Discount
Currently, 89% of consumers are more likely to spend with brands committed to protecting their privacy, putting the digital marketing industry in a unique position to rewrite data collection and activation rules.
When consumers opt-out of being tracked, programmatic advertising, and the tech that supports it, stops working. This current regulatory wave is forcing adtech and advertising to evolve into a responsible and ethical ecosystem. Does your media align with consumers’ demand for privacy? On the ethical meter – where would your media executions rank?
Join sfBIG for our first content breakfast since Covid, on Wednesday, October 12, 8:00am at the Publicis great room. Hear from leading industry voices on how advertisers, agencies, publishers and adtech partners are addressing consumer concerns to reach audiences in a responsible privacy-compliant manner.
PANEL PARTICIPANTS:
SFBig Members receive discounts for tickets to many events. Make sure you are logged in to receive any discounts that apply.
Not a member? Join HERE
Footer
Please follow & like us :)
