Education Resources
Here at sfBIG, we take pride in our effort to educate and enrich the media, technology, and advertising community in the San Francisco Bay Area and beyond. Aside from the awesome events and the content we share, we wanted to create a one-stop-shop for members and visitors to sharpen up their skills when the time permits or find their next career opportunity!
The Education and Employment page is our extended effort to bringing the perks and opportunities of sfBIG right to your home! We are pleased to be able to offer you well over a hundred unique marketing and business-focused online courses!
Ready to explore other endeavors and opportunities?
We have carefully picked some of our favorite active job boards to help get your search started! On top of that, our sponsors will be sure to add any openings at there firm to the job board.
If utilized properly, the Education and Employment page will be able to help you acquire the skills and prepare you for your next BIG gig
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ATHENEUM COLLECTIVE
Atheneum Collective is an online learning platform dedicated to the advertising, marketing and media industry. It has been described as the “Master Class” for our industry.
Atheneum Collective brings highly reputable thought leaders who are dedicated to empowering individuals and companies to grow by sharing their knowledge and teaching practical skills to enhance your career development.
Courses are broken down into micro-learning segments that you can watch online when you want, where you want and on any device. Courses are designed to teach you what you need to know, provide context on why you need to know it and give you the tools, templates and resources to apply the learnings.
May Course Promotion
50% OFF Atheneum Collective Courses!
During the month of May, all Atheneum Collective courses will be 50% off. This discount is added automatically to their website and the sfBIG discount will be tacked on on top for all sfBIG members!
Find out what might interest you by going through a few of their featured course below!
FEATURED COURSES
Winning More Business with Paul Santello
Watch The Course’s Intro Video Here
Read More From Paul Santello Here about selling during times of crisis.
Teaches sales professionals what information they need to provide to brands and agencies to win more business.
Digital Production Process and Profitability with Don Lupo
Watch The Course’s Intro Video Here
Helps you effectively and profitably define, design, develop and deploy any digital production project.
Fundamentals of Media Planning with Tanya Zhuk
Watch The Course’s Intro Video Here
Teaches the entire planning process and how to create the best combination of media to meet business goals and objectives.
Influencer Marketing Roadmap with Susana Yee
Watch The Course’s Intro Video Here
Atheneum Collective and Susana Yee bring you a comprehensive, step-by-step influencer marketing program fully engineered to uncover YOUR perfectly matched influencer partnership, speed up your execution, and amplify your results.
Cannabis Marketing Master Course
Watch The Course’s Intro Video Here
4/20 may have come and gone but the growth of Cannabis in our society is here to stay. Take advantage of another opportunity to learn more about Atheneum’s Cannabis Marketing course!
21 Astounding Cannabis Industry Stats
LEARN. GROW. THRIVE.
At Atheneum Collective, we believe that knowledge shared is power multiplied. #PowerUp!
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The Wall Street Journal | Barron’s Group Webinars
Thursday, April 16th | 3:00 PM EST
Lunch & Learn: In Times of Crisis: Best Practices for Marketing in a World With COVID-19
Click Here to Download: The Wall Street Journal Lunch & Learn Deck
Jim Speros recording here is the URL: https://webinars.on24.com/WSJBarrons/JimSperos
As well as: Advertising During a Crisis
A white paper from The Trust, Wall Street Journal | Barron’s Group’s intelligence-led creative consultancy
The world is undergoing rapid change, a time defined by opacity and unknowns. A deep economic crisis underpinned by a new factor–societal shock–leaves us without a playbook. What can marketers do in this difficult moment and how can they position their brands to be part of the eventual recovery? Data and examples in the study underscore the opportunity for brands to differentiate in a time of amplified consumer sentiment
Thursday, May 14th | 12:00 PM EST
Next Wave: Adaptable Mindsets for a New Reality
In partnership with Betaworks Studios
The second event is their Next Wave: Respond and Thrive series with Betaworks Studios, Adaptable Mindsets for a New Reality. They will explore adaption, technology, and data solutions to guide marketers as the economy reopens.
- Their impressive speaker line-up includes:
- Fidji Simo, Head of Facebook App, Facebook
- Jim Kwik, Author & Brain Optimization Coach
- Michael Houston, Worldwide CEO, Grey Group
- Erica Keswin, Best-Selling Author and Workplace Strategist
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The Trade Desk Edge Academy
The Trade Desk Edge Academy is the premier online education platform in data-driven advertising. Learn actionable insights with their results-driven online curriculum, designed for seasoned pros and beginners alike. Click here to learn more.
Recent global events have only accelerated the shift toward measurable, data-driven marketing. That’s why The Trade Desk is offering FREE access to the Edge Academy throughout 2020.