COURTSHIP 101: WHAT AGENCIES WISH AD TECH KNEW
First and foremost, we are all in this together to bring clients the...
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COURTSHIP 101: WHAT AGENCIES WISH AD TECH KNEW
First and foremost, we are all in this together to bring clients the...
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As buyers of technology and media, our email and LinkedIn inboxes get inundated with messages from too many sales people,...
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We're excited for our next Pop-Up Party on Wednesday Sept. 7. This one is in the North Bay and we are doing Trivia...
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When you think of flagship stores, you might think of Apple, Nike, and Tesla to name a few. These are always beautiful...
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First, we wanted to thank everyone for popping into our pop-up party last week at Pier 23. It was so great seeing old...
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Transparency in a process involves it being completely visible and open to scrutiny, so that it’s clear...
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Hi sfBIG community! I’m Sara Mascall, SVP for Tech, Media and Telco at WSJ | Barron’s Group. Although I am now...
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While this year’s holiday season will likely signal a much-welcomed return to normalcy for consumers, there’s still a...
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You say you want to attend an sfBIG event but you don't want to commute anywhere after working from the home office all...
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This weeks post takes a look inside the CMO Survey and pulls out some nuggets so you don't have to read the 93 page...
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We are all familiar with the changes within the digital advertising ecosystem, but just to recap:
3rd party cookie...
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Good Morning and Happy Tuesday, Bay Area.
Be it golf balls, recession, or Covid, they all can come at you...
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Good Morning and Happy Tuesday, Bay Area.
We continue to find ourselves in uncharted territory when it comes...
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In this article, we will focus on the following:
The different types of customer dataWhere brands can...
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Late last month Firefox released support to strip tracking parameters from the URL. This has been in the...
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SFBIG (San Francisco Bay Area Interactive Group) is a non-profit professional association dedicated to connecting brands, agencies, media, and technology to further educate and connect the local industry, serve as a trusted voice for the community, while growing digital innovation and jobs in the Bay Area.