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The Bulletin

  • Tuesday Talk
  • BIG Talk
  • Event Photo Gallery
  • Meet the Members
  • Innovation Corner
  • Tips N Data

Tuesday Talk with Mindy Day

COURTSHIP 101: WHAT AGENCIES WISH AD TECH KNEW First and foremost, we are all in this together to bring clients the...

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Too Many Emails, Not Enough Time?

As buyers of technology and media, our email and LinkedIn inboxes get inundated with messages from too many sales people,...

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Tuesday Talk with Kelly Burke

We're excited for our next Pop-Up Party on Wednesday Sept. 7. This one is in the North Bay and we are doing Trivia...

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Your Website is Your Flagship Store

When you think of flagship stores, you might think of Apple, Nike, and Tesla to name a few. These are always beautiful...

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Tuesday Talk with Kelly Burke

First, we wanted to thank everyone for popping into our pop-up party last week at Pier 23. It was so great seeing old...

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Transparency Should Exist Everywhere?

Transparency in a process involves it being completely visible and open to scrutiny, so that it’s clear...

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Tuesday Talk with Sara Mascall

Hi sfBIG community! I’m Sara Mascall, SVP for Tech, Media and Telco at WSJ | Barron’s Group. Although I am now...

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3 Ways to Make the Most out of PDM During the Holidays

While this year’s holiday season will likely signal a much-welcomed return to normalcy for consumers, there’s still a...

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Tuesday Talk with Susan Edmonds

You say you want to attend an sfBIG event but you don't want to commute anywhere after working from the home office all...

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What are CMO’s Saying (Part 1)

This weeks post takes a look inside the CMO Survey and pulls out some nuggets so you don't have to read the 93 page...

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It’s Not Entirely Facebook’s Fault

We are all familiar with the changes within the digital advertising ecosystem, but just to recap: 3rd party cookie...

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Tuesday Talk with Skylar Beresini

Good Morning and Happy Tuesday, Bay Area.  Be it golf balls, recession, or Covid, they all can come at you...

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Tuesday Talk with Kelly Burke

Good Morning and Happy Tuesday, Bay Area.  We continue to find ourselves in uncharted territory when it comes...

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You Have More 1P Data Than You Realize

In this article, we will focus on the following: The different types of customer dataWhere brands can...

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Attribution & Targeting Just Got Harder

Late last month Firefox released support to strip tracking parameters from the URL. This has been in the...

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The San Francisco Bay Area Innovation Group

SFBIG (San Francisco Bay Area Interactive Group) is a non-profit professional association dedicated to connecting brands, agencies, media, and technology to further educate and connect the local industry, serve as a trusted voice for the community, while growing digital innovation and jobs in the Bay Area.

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